The plus size world is always expanding, and with that comes debates, discussions and progress. There have been a series of campaigns that shook up the fashion industry in recent years, serving a common purpose, to encourage women to love their curves. We are seeing more plus size fashion brands, magazines and modelling agencies becoming more vocal about body positivity, and the struggles that plus size women face. This helps women everywhere to embrace their curves, and helps the rest of us to find our inner confidence to wear our lumps, bumps and extra curves with pride.
Here are some of the most influential campaigns that have taken the body positivity movement to new heights: